Sep042008
“We’ve Had A Lot of Interest Lately”
Filed under For Sellers, General Real Estate, Inverness, Palatine by admin
This past weekend I took out some buyers in the MacIntosh area of Inverness. We saw five homes. On Tuesday, I spoke to the listing agents whose homes I had shown. A couple of the agents I know, so the conversations were easy and straightforward, and real information was exchanged that could help get a deal together.
One of the agents I didn’t know said, “We’ve had a lot of interest lately.” This surprised me. Now, theoretically, this could be true. So, I asked him what kind of interest. “Interest” is an ambiguous term; it could mean hits on a Realtor.com ad, activity on the MLS, or any number of signs of casual interest. I wanted to know if the agent was having showings.
The listing agent reported that they had several showings over the weekend and even talk of a possible offer. Again, this is possible, but unlikely. My clients had the home on their short list of candidates, so I told them what the agent had said.
Naturally, I also told them that I was unsure about the agent’s claims. His listing had been on the market for over a year, and it needed a lot of work. None of the other listing agents in the area in the same price range had reported anything close to this kind of activity, and normally clients will see a cluster of homes in a given area in a given price range. It would be strange that one listing had several showings, but none of the others had.
My clients’ response was to take the home off their list. They explained that they are looking for a good deal, and they didn’t think they could get one if there were competing buyers considering the home. Furthermore, they too doubted the veracity of the listing agent’s claim, and reasoned that even if there wasn’t this heavy interest, it would be hard to negotiate with an agent who was putting on the hard sell.
The moral of this story is obvious: it is better for listing agents to say nothing about the level of interest in their listing. They cannot be certain of how their report will be received by potential buyers. Back in the boom times, it was plausible that multiple buyers were going after the same home; today it sounds suspicious.
Buyers are going to wait for the right home and the right deal. They don’t want to compete for a home and they don’t want the hard sell. The best way to treat buyers and buyer’s agents is with respect and graciousness. Everybody wants a win-win deal.











